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Colgate Total Family
Colgate Total toothpaste is the No. 1 recommended most often by dentists and the first to be approved by the
FDA and accepted by the ADA to fight plaque and gingivitis.
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Sensodyne Pronamel
Sensodyne ProNamel does everything a daily toothpaste should do—it prevents cavities, removes plaque,
and freshens breath. ProNamel’s high fluoride availability, low abrasivity, and a neutral pH help microharden
teeth and fight the effects of erosion.
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ARM & HAMMER
ARM & HAMMER introduces 4 toothpastes: Complete Care, serious oral care for healthy teeth and gums;
Dental Care Advance Cleaning for maximum strength baking soda cleaning; PeroxiCare toothpaste for a
deep refreshing clean; and Advance White Brilliant Sparkle toothpaste, the minty, fresh tasting fluoride
toothpaste for a clean white healthy smile.
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Age Defying
ARM & HAMMER Age
Defying toothpaste
uniquely strengthens,
whitens, and helps
restore enamel luster.
The makers of ARM & HAMMER oral care products introduce
Age Defying toothpaste, a formula with dental gradebaking
soda, 0.24% sodium fluoride, and amorphous calcium
phosphate (ACP) technology.
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Fluoridex Daily Defense
Fluoridex Daily Defense toothpaste is a 5000 ppm prescription strength fluoride (1.1% NaF) toothpaste that
is essential to cavities prevention. With 5 times the active ingredient of over-the-counter toothpaste, Fluoridex
toothpaste provides maximum fluoride uptake to ensure the best defense against future cavities.
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Fluoridex Daily Renewal
Fluoridex Daily Renewal toothpaste is a 0.4% stannous fluoride toothpaste formulated for patients with
advanced periodontal disease that helps remineralize tooth surfaces and treats hypersensitivity.
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BreathRx Toothpaste Whitening Formula
BreathRx contains ZYTEX, which has been proven to kill bacteria and neutralize odor. BreathRx toothpaste
is available in 2 formulas: whitening, ideal for patients who want to main their whitening treatments, and
whitening plus sensitivity for patients who need extra sensitivity protection. All BreathRx toothpastes contain
anticavity fluoride protection and are available directly from Discus Dental.
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Dr. Ken’s MAXIMUM CARE
Dr. Ken’s MAXIMUM CARE toothpastes provide antibacterial, anticavity, antigingivitis, antiplaque, antitartar,
whitening, and antioxidant benefits with a decidedly holistic approach.
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Aquafresh Extreme Clean
Aquafresh Extreme Clean has powerful cavity-fighting and effective-cleaning ingredients to give dental professionals
the confidence they need to recommend the brand while giving patients the protection they need
with the choices they desire.
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Sensodyne
Sensodyne is the No. 1 dentist recommended toothpaste for sensitive teeth. Sensodyne toothpastes contain
ingredients clinically proven to relieve the pain of hypersensitivity within 2 weeks.
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REMBRANDT
New REMBRANDT toothpastes powerfully whiten and are made with a unique blend of high-performance,
micropolishing particles and powerful stain fighting ingredients to provide exceptional whitening performance.
REMBRANDT INTENSE STAIN removes and prevents stains from forming—even stains from coffee
and red wine—while new REMBRANDT Canker Sore toothpaste helps to prevent the occurrence of canker
sores.
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Biotene SENSITIVE
The makers of Biotene introduce a breakthrough addition to the dry-mouth family. Biotene SENSITIVE toothpaste
combines the most effective active ingredient for protection against tooth sensitivity, potassium nitrate,
with Biotene’s patented enzyme LP3 complex to inhibit harmful bacteria growth found in oral infections and
gingivitis.
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Biotene PBF Toothpaste
Laclede, the makers of Biotene, introduce Biotene PBF (plaque-biofilm) dissolving toothpaste. Plaque is a
biofilm created by bacteria to hide within. If not controlled, plaque can lead to hard-to-remove tartar, excessive
bacterial growth, tooth decay, gum disease, and bad breath.
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Oravive
Oravive tooth revitalizing paste is a new kind of tooth care that maintains, strengthens, brightens, and desensitizes
teeth with ionic calcium and other essential minerals. Oravive tooth revitalizing paste is powered by
NovaMin, a breakthrough active ingredient composed of elements naturally occurring in the body such as calcium
and phosphorus.
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ControlRx Multi
ControlRx Multi 1.1% sodium fluoride dentifrice, the newest member of the ControlRx brand of 5000 ppm
fluoride products, also contains xylitol. This all-natural ingredient stimulates saliva flow and is an excellent
addition to this proven therapy.
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