GUM Brings the Fun Back to Flossing with Crayola
Sunstar GUM has partnered with Crayola to offer a line of Crayola-licensed kids’ flossers featuring colorful and ergonomic designs that appeal to young patients
Flossing and fun are 2 words that don’t generally end up in the same sentence. But for pediatric dentists, the most effective way to get patients to floss is to make the activity fun. How? Sunstar's Crayola-licensed GUM Twistables Flossers and Kids’ Flossers are specifically designed to appeal to young patients. The flossers feature a colorful, kid-friendly design that encourages compliance among a patient population that’s undoubtedly the toughest to get on board when it comes to effective, daily oral home care.
“Our young patients just love GUM Crayola flossers because of the fun colors and shapes,” said Erica Anand, DDS, Merrick, NY. “They’re definitely kid-friendly and their colorful design encourages young people to floss more often,” she continued.
Dr. Anand relies on the Crayola-licensed flossers to motivate her patients to keep up with daily home care, a key element of overall pediatric oral health.
" …Their colorful design encourages young people to floss more often.”
—Erica Anand, DDS
“We make sure to tell our young patients to floss, but understand that life can get in the way sometimes,” she explained. “I always tell children and their parents that it’s important to focus on flossing when they eat something a little sweet or if they eat snacks such as potato chips or crackers,” she added.
Fluoride-coated Crayola Twistables Flossers feature a special twisted dental floss that flattens so it can easily slip through teeth. Available in 3 flavors—watermelon, grape, and apple—the bright, colorful handles have a specially designed grip for improved maneuvering and are longer to accommodate smaller hands. The durable, shred-resistant floss can withstand the rigors of pediatric between-teeth cleaning.
Crayola Kids’ Flossers are fluoride-coated flossers with a molded F-shaped, easy-to-grip handle that provides extra support and control for little hands. The handles come in 3 designs and the floss is exceptionally shred-resistant and gentle to the gums. The satin-like finish provides a nonstick lubrication for easy sliding through tight spaces. A kid-pleasing grape flavor, along with pink, blue, and green colors, encourages compliance.
“These flossers are ergonomically designed for kids' hands,” Dr. Anand added. “Plus, I love that they are fluoride-coated—they are a great first step in learning to floss at a young age!”
