The numbers are staggering: more than 240 million people in the developed countries of the world are partly or completely edentulous. As if that is not enough, the edentulous population is expected to nearly double throughout the next 20 years as Baby Boomers begin turning 65 at a rate of one every ten seconds (or 3-4 million per year).1 Coupled with the surprising fact that currently less than 6% of all denture wearers have dentures that are retained with implants, means there is a very large patient population living with denture adhesives for improved retention.
You, the dental professionals have the knowledge and products for the clinical treatment. However, many times you don’t have access to the elements required to get these potential patients to your offices and then get them to say “yes” to treatment…Until now.
InPlace is a turnkey practice marketing program for overdentures from Zest that consists of a combination of materials designed to help you introduce the benefits of a secure implant-retained overdenture to a growing market of denture wearers and ultimately increase practice revenue.
The InPlace Practice Marketing Program showcases a variety of comprehensive treatment options for overdentures. In many cases, these options exclusively feature the LOCATOR Attachment as a premium option to denture adhesives that many edentulous people currently use to secure their dentures. InPlace provides you with the tools you need to attract new overdenture patients to your practice and help you increase treatment acceptance. With InPlace, you will be able to demonstrate how your patients can improve their quality of life and enjoy having teeth again.
Focusing on treating denture patients with implant-retained overdentures can add significant revenue to a clinicians practice. The InPlace Practice Marketing Program for overdentures will assist in bringing edentulous patients to the office. The revenue calculation model above is an example of the additional revenue that can be added to the practice bottom line by treating overdenture patients with implant-retained overdenture options.
1. US Census Bureau