Patient Communication Software and ROI: Use It or Lose Out

Author
9/26/2018

The toy your kids wanted for the holidays lost its novelty and now collects dust on the shelf.

The exercise bicycle you wanted for the dead of winter is now a clothes rack.

The computer software for your self-taught Spanish lessons remains uninstalled on your new laptop.

It happens to the best of us: we abandon things once we lose interest in them.

This basic human tendency makes purchasing additional software—aside from Dentrix, XLDent, or any other vital programs—seem a bit daunting. You can take expensive practice management and scheduling courses, but if you don’t have time or resources to apply the new lessons, you aren’t going to see a positive return on investment. You may think you’re “reinventing the wheel,” only to find that you’re spinning wheels and not making true progress in office efficiency.

Lighthouse 360 is a patient communication software that helps avoid this trap in 2 ways: 

1. It automates many of your repetitive daily tasks and syncs seamlessly with your practice management software—which means it’s working hard for you and your staff even when you’re focused elsewhere. This ability to set-it-and-forget-it means you never have to worry that you’re not getting value from your software. 

2. It’s a user-friendly system designed specifically for the needs of the front desk—making it easy to get staff buy-in. In fact, 80% of Lighthouse users say the software has improved the overall happiness of their staff. It’s important that your staff stay motivated and love the tools at their disposal to keep chairs filled. It’s even better when they love a program because it frees them from routine tasks and enables them to focus on more important tasks, like patient interaction.  

Peter J. Schott, DMD, of Rhode Island knows the realities of wrestling with “incredibly high” fixed costs in running a practice, from payroll and supplies to mortgage payments or rent. He knows why picking up a couple of patients per week to fill cancelled or open appointment times is so important. However, freeing your staff to focus on that task, while they juggle many other patient communication needs, can be difficult. That’s where Lighthouse 360 makes a big difference.

In Dr. Schott’s office, Lighthouse 360 has more than paid for itself by helping to keep a steady stream of patient visits, minimizing broken appointments and increasing the practice’s bottom line. Thanks to the software’s automation, Dr. Schott sees his office staff being freed up to focus on more high-value activities. This keeps the team focused and busy, so there’s less standing around lamenting lost revenue.

“Before Lighthouse 360, we rarely had a day that didn’t have holes in each of our schedules. Now, we rarely see a day with any holes,” Dr. Schott explains. “If your staff is fully on board with a tool, program, or system, then it will get used. If they aren’t, they’ll abandon it and you’ll have wasted a lot of time and valuable resources. Lighthouse 360 is now an essential resource in my practice because my front-office staff loves the system. It has made their jobs so much easier and so much less stressful.”

Find out why Dr. Schott’s patients also love Lighthouse 360 by reading the full article in the September issue of Dental Product Shopper.  

New Fill-In Feature

Lighthouse 360’s Fill-In feature is a recent addition to the platform that’s making a significant impact on Dr. Schott’s bottom line. This solution detects last-minute cancellations and finds a patient to take the opening. Avoiding empty chairs during last-minute cancellations improves your bottom line by ensuring valuable chair time never goes to waste. It also saves your front desk time and effort by avoiding last-minute scrambles.

The screenshots below show you how Fill-In Works in 3 easy steps:

1. Fill-In detects a cancelled appointment in your schedule.

 

 

 

 

 

 

2. Lighthouse 360 reaches out to patients who are most likely to want that spot.

 

 

 

 

 

 

3. The dentist approves the new appointment right in the Lighthouse portal.

 

 

 

 

 

 

 

See how Fill-In can work for you by scheduling a demo. Visit ww.lh360.com to learn more.