Prepare Your Practice for What Lies Ahead with Lighthouse 360
After the coronavirus forced us to alter the ways we behave, travel, and communicate in the first half of 2020, it’s difficult to predict what our routines—both in and out of the dental office—will look like in the second half, let alone beyond this year. Recognizing the need for adaptable technologies, dental manufacturers are offering new systems that support practice growth and patient acquisition while keeping patients in the loop with a variety of communication lines.
One particular patient communication software, Lighthouse 360, is far ahead of the game. This all-in-one system offers a collection of reliable outreach features built specifically for the dental industry, no matter how it evolves over time.
Communicating Essential Information
Down the road, we can assume that the ability to reach patients digitally will continue to be a necessity among dental teams. Lighthouse 360 integrates with an office’s existing practice management system to not only streamline dental team tasks but the patient experience as well. Perfect Recall, for example, automatically contacts patients when they are due for a cleaning, while automated appointment reminders and email, text, and phone confirmations ensure there are no unexpected openings in your schedule. Further, Lighthouse’s Two-Way Texting feature enables real-time chats between dental team members and patients regarding treatment, appointment information, medical histories, and more.
Revisiting Your Marketing Strategy
Other digital marketing tools provided by Lighthouse, including patient reviews and email newsletters, help online users easily find your practice in search results. A mobile-optimized, user-friendly email layout allows practices to attach photos, create targeted patient lists, and customize templates for more effective patient engagement. Dental teams may consider adjusting messages to include pertinent modifications to practice protocols, such as up-to-date social distancing guidelines.
By helping practices stay in touch with current patients and providing resources to attract new ones, Lighthouse can support dental teams as they weather the challenge of unpredictable times, build stronger relationships with patients, and maintain practice growth above all.
The Lighthouse 360 Virtual Waiting Room can minimize the risk of exposure from in-person interactions and further help you communicate important information to patients. Request a free demo to experience this unique feature for yourself. Call 888-610-3069 or click here.