Young companies are nimble. Young companies that specialize in emerging technologies are the most nimble of all—they thrive on change. In the dental profession, SprintRay, a company that designs, manufactures and supports 3D printers with an emphasis on digital dentistry, is proving that it not only accepts change but embraces it.
To stay ahead of the curve, SprintRay is doubling down on education. According to the company, it’s learned a lot in the last year about how to support digital dentistry and with this knowledge, launched a new website with in-depth information about a range of applications.
SprintRay’s homepage offers a refreshing tone, positioning the website as a resource. It doesn’t broadcast an advertisement for the company’s Moonray S or Moonray D 3D printers. Rather, the welcome page declares “The Next 100 Years of Dentistry,” inviting visitors to explore SprintRay’s solutions. Dentists may come here wanting to know exactly how 3D printing fits into their workflow based on their specific needs. SprintRay’s redesigned website allows them to click on any dental application to find out.
Perhaps you’re interested in printing your own dental surgical guides. Just click on the Surgical Guides tab under Digital Dentistry and dig in. You’ll learn about the various types of surgical guides you can make with a 3D printer, compatible 3D scanners, and compatible design software. There’s even a visual workflow overview, as seen below.
Say you want to know more about endodontic guides, specifically. SprintRay’s website offers a supporting article with more visual examples to walk you through the process.
Other detailed applications include dental models, digital dentures, clear aligners, indirect bonding trays, crowns and bridges, and occlusal guards and splints.
Along with its new website, SprintRay also launched a new logo inspired by origami, the pixel, and the DLP mirror technology that powers its MoonRay printer. Visually, the logo is designed to be highly flexible and usable on many mediums. It also appears that the company is building out its Help Center and customer support tools, allowing dentists to add or drop files onto the website form.
SprintRay’s commitment to becoming a knowledge center is on point, considering the results of a recent study that predicts a major shift in the presence of 3D printers in dental practices. According to SmarTech publishing, currently 88% of dental 3D printers are used in dental labs, but only 12% in dental offices. Those numbers are expected to shift significantly in less than 10 years, with 54% of dental printers being used in dental offices and only 46% in dental labs.
Education and peer-to-peer collaboration will likely play a significant role in this conversion. SprintRay is staying ahead of the curve by building out its website and its YouTube channel, which offers helpful Tips & Tricks as well as User Spotlights.
If you’re committed to new technologies and you’re curious as to how 3D printing might fit into your digital workflow, take a deep dive into SprintRay’s content to learn more.