The 5 Principles of Effective Email Marketing
Email is still king! Every day, current and potential patients are using email to stay up-to-date on information and to help guide their purchase decisions. But it takes more than just your patients’ email addresses to have a successful email marketing campaign. You need a solid strategy and new technology tools that make it easier than ever to enhance the effectiveness of your campaigns. If you aren’t using the latest email technology to communicate with your patients, then you may be spending more money than you need to on marketing.
In this e-book, you’ll learn:
•5 principles you can use to send effective emails to new and existing patients
•Practical tips and guidelines for continuing to communicate with your existing patients
•Why dentists are turning to cloud-based software that allows them to optimize how they market to and communicate with their patients
•Why dentists choose Henry Schein One and Demandforce, the marketing automation and communication software experts
